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How She Built a $100 million CPG Brand in Three Years Selling Cauliflower Pizzas with Gail Becker, Founder of CAULIPOWER

How She Built a $100 million CPG Brand in Three Years Selling Cauliflower Pizzas with Gail Becker, Founder of CAULIPOWER

FromThe Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands


How She Built a $100 million CPG Brand in Three Years Selling Cauliflower Pizzas with Gail Becker, Founder of CAULIPOWER

FromThe Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands

ratings:
Length:
47 minutes
Released:
Aug 3, 2023
Format:
Podcast episode

Description

Our guest today is Gail Becker, founder of CAULIPOWER, the most disruptive company in the better-for-you frozen food space named as one of the top 10 World’s Most Innovative Food Companies in 2022 by Fast Company. The hyper-growth company reached more than $100m in revenue in three years under her leadership as CEO. We discuss how and why she left corporate America to start Caulipower, her approach to growth through retail, how she thought about fundraising and managing her cap table, what capital efficiently means to her and product expansion. Without further ado, here’s Gail.
Released:
Aug 3, 2023
Format:
Podcast episode

Titles in the series (100)

The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place.Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription.Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch.This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled.For all episodes, please visit www.theconsumervc.com. For updates, you can follow @mikegelb on Twitter.