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    109 – How to Use Instagram Stories to Grow Your Business with Sue B Zimmerman

    109 – How to Use Instagram Stories to Grow Your Business with Sue B Zimmerman

    FromGift Biz Unwrapped

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    109 – How to Use Instagram Stories to Grow Your Business with Sue B Zimmerman

    FromGift Biz Unwrapped

    ratings:
    Length:
    44 minutes
    Released:
    May 8, 2017
    Format:
    Podcast episode

    Description

    Sue. B Zimmerman is an insightful social media educator, energetic speaker, and in-demand business coach.
    Her blog is ranked as one of the top 10 social media blogs in 2017 by Social Media Examiner and Huffington Post recently named Sue as one of the Top 50 Must-Follow Women Entrepreneurs in 2017.
    Whether she’s taking the stage at an industry conference like Social Media Marketing World, or working one-on-one with her clients, Sue B. is driven to help business owners leverage the power of Instagram to meet (and exceed) their business goals.
    So it’s no surprise that she’s also one of the most popular instructors at CreativeLive.
    As a life-long entrepreneur, Sue B. has over 30 years of business experience. Tapping into her extensive knowledge of social media, it’s Sue B.’s mission to teach, mentor, and empower others.
    Instagram Stories BasicsAn introduction to Instagram Stories [3:52]
    The difference between personal and business accounts and an explanation of the suggested posting intent for each one. [5:07]
    How Sue integrates story creation into her busy day. [17:20]
    The first steps to getting started with Instagram Stories [34:37]
    Accept THE CHALLENGE #suebmademedoit [41:10]
    Growing Your Business in InstagramHow Instagram Stories leads to sales [7:37]
    The importance of consistency [10:56]
    Steps to get your first viewers [15:00]
    A business example of Instagram use for Rib & Stitch Yarn Shop [19:38]
    All about “Takeovers” [30:48]
    How to get big results [33:28]
    Using Instagram Stories ToolsSetting up your Instagram Story for success [9:24]
    Reviewing analytics and using direct messages [11:41]
    Geotagging and stickers lead to 79% more engagement [20:50]
    Writing tools and the highlighter [24:53]
    Video and camera tips [26:48]
    Direct messaging details [37:25]
    Additional Resources and Exampleshttps://www.arkon.com/ (Arkon Mounts) – Enter “Suebee” for a 20% discount [27:26]
    http://giftbizunwrapped.com/theinstagramexpert/ (Gift Biz Unwrapped Episode 32) with SueB on Instagram
    Instagram Results for Business Facebook Group
    Model Instagram accounts to follow: https://www.instagram.com/chasejarvis/ (@ChaseJarvis), https://www.instagram.com/latermedia/ (@LaterMedia), https://www.instagram.com/socialbakers/ (@SocialBakers), https://www.instagram.com/adobe/ (@Adobe), https://www.instagram.com/smexaminer/ (@SocialMediaExaminer), https://www.instagram.com/casualfridays/ (@CasualFridays), https://www.instagram.com/buffer/ (@Buffer), https://www.instagram.com/freshfitandfearless/ (@FreshFitandFearless)
    Recommended Learninghttp://www.giftbizbook.com ()
    https://suebzimmerman.com/giftbiz (FREE INSTAGRAM STRATEGY GUIDE)
    http://www.suebzimmerman.com/storiesclass (Instagram Stories Class)
    http://www.suebzimmerman.com/hh (The Hashtag Handbook)
    Contact Linkshttp://suebzimmerman.com (Website)
    https://www.facebook.com/suebzimmermanenterprise/ (Facebook)
    https://www.instagram.com/theinstagramexpert/ (Instagram) – Business
    https://www.instagram.com/suebzimmerman/ (Instagram )– Personal
    https://twitter.com/suebzimmerman (Twitter)
    https://www.linkedin.com/in/instagramexpert (LinkedIn)
    If you found value in this podcast, make sure to subscribe and leave a review in http://www.giftbizunwrapped.com/ApplePodcasts (Apple Podcasts) or http://www.giftbizunwrapped.com/GooglePodcasts (Google Podcasts). That helps us spread the word to more makers just like you. Thanks! Sue
    Released:
    May 8, 2017
    Format:
    Podcast episode

    Titles in the series (100)

    Have you thought about turning your hobby into a profitable small business? This podcast shows you how to do just that. Whether you want a side gig for some extra cash or to get out of your 9-5, the handmade products you make for fun can hold the key! In each episode you'll hear steps and actions to take to start and grow a profitable business. It's created specifically for the handmade product business entrepreneur; a group I lovingly call Gifters, Bakers, Crafters, and Makers. You're a fabulous unique creative person and I'm here to help you get on the right path to making your vision a reality. There's a lot out there about building a service based business, some about building a product business, but handmade is different. There are specific nuances to handmade that we cover here. Have you thought about starting a business but not sure what the first steps should be and you're afraid to do it "wrong?" Have you started your business but it's not progressing as you had envisioned? Are you confused about Etsy, Amazon Handmade and Shopify platforms? What about email marketing and Facebook or Instagram ads for attracting sales? There is so much to know it can be overwhelming and confusing. I'm your host, Sue Monhait, and I interview business owners who have been where you are. This is combined with over 30 years of experience consulting hundreds of boutique and big brands along with opening two profitable product based business of my own, I'm here to help you realize your dream. At the end of each episode, you'll walk away with new ideas, tools, or processes that you can apply immediately to get results. Decide on your business. Learn how to get started. Hear what others do to get customers and increase their sales. A great first step is to subscribe to the show. Then you'll automatically get each new episode as it releases - ready and waiting for you when it's convenient to listen. The main show becomes available on Saturday morning with a short Tips & Talk episode on Wednesday. I want you to know that you don't have to do this alone. Find more free resources over at GiftBizUnwrapped.com and if you're looking for a community of handmade makers just like you, join us over in my private Facebook Group - Gift Biz Breeze.