3 min listen
[Replay] Tracking Down Elusive Communications Measurements
[Replay] Tracking Down Elusive Communications Measurements
ratings:
Length:
9 minutes
Released:
Nov 30, 2021
Format:
Podcast episode
Description
Enjoy this popular episode from earlier in the year! In the communications industry, we don't have a uniform way to measure what we do, which causes confusion about everything from what we should be measuring in the first place, to what kind of goals and objectives make the most sense to try and measure, and how to communicate it all to teams, leadership and boards. Gini talks about this industry-wide issue and shares some solutions on this week's episode of the Spin Sucks Podcast.
Released:
Nov 30, 2021
Format:
Podcast episode
Titles in the series (100)
Welcome to the Spin Sucks Podcast with Gini Dietrich: The Spin Sucks podcast is your one-stop-shop for modern communications. The lines between PR, marketing, search, advertising, social, and content continue to blur, making it difficult to decide what belongs where. Rather than decide, let’s come... by The Spin Sucks Podcast with Gini Dietrich