Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

Measuring PR Results in the 21st Century

Measuring PR Results in the 21st Century

FromThe Spin Sucks Podcast with Gini Dietrich


Measuring PR Results in the 21st Century

FromThe Spin Sucks Podcast with Gini Dietrich

ratings:
Length:
12 minutes
Released:
Mar 26, 2024
Format:
Podcast episode

Description

Measuring the results of your PR efforts is far more challenging than linking to the likes and clicks you get on your social media accounts. Gini discusses measuring PR success with outcomes vs. outputs, using AI effectively in a PR campaign, and the future of PR measurement.
Released:
Mar 26, 2024
Format:
Podcast episode

Titles in the series (100)

We're your one-stop shop for modern communications. The lines between PR, marketing, search, advertising, social, and content continue to blur, making it difficult to decide what belongs where. Rather than decide, let’s come together and work as one to grow organizations. We can change the PR industry...together.