Khierstyn Ross is a wealth of knowledge when it comes to launching products on Kickstarter.  She’s experienced the highs of multiple 6-figure product launches, plus she’s endured the heartache of a launch gone bad.  She knows what to do and, just as importantly, what to avoid. In this podcast, we talk about the keys to building a 6-figure crowd-funded product launch including: What products work best for a Kickstarter launch Why audience building is so important, how to do it, and why so many people underestimate it. What kind of targets to set for your first day of your Kickstarter launch What to consider when it comes to shipping Top mistakes to avoid How storytelling fuels crowd-funding launches Plus more!