Andrew Warner has been part of the internet startup scene since 1997. Andrew and his brother built a $30 million per year online business, which they later sold. After taking an extended vacation and doing some traveling, Andrew started Mixergy. Mixergy helps ambitious upstarts learn from some of the most successful people in business.Andrew and I talk about his new book, Stop Asking Questions. It’s a great read on leading dynamic interviews, and learning anything from anyone. We also talk about longevity and burnout as an entrepreneur. Andrew gives me feedback about my interviewing style, the direction I should take the podcast, and much more.In this episode, you’ll learn:
Why you need to understand and communicate your mission
How to get your guest excited about being interviewed
What to do instead of asking questions
How to hook your audience and keep them engaged
Links & Resources
ConvertKit
Gregg Spiridellis
JibJab
Ali Abdaal
The Web App Challenge: From Zero to $5,000/month In 6 Months
Groove
Zendesk
Help Scout
Jordan Harbinger
Noah Kagan
Bob Hiler
Seth Godin
Morning Brew
Alex Lieberman
Keap (formerly Infusionsoft)
Notion
Sahil Bloom
Ryan Holiday
Brent Underwood
Ghost Town Living
Trust Me, I'm Lying: Confessions of a Media Manipulator
Damn Gravity
Paul Graham
Y Combinator
Nathan Barry: Authority
Ira Glass
NPR
This American Life
Barbara Walters Richard Nixon interview
Oprah interview with Lance Armstrong
Matt Mullenweg
Chris Pearson
Conspiracy: Peter Thiel, Hulk Hogan, Gawker, and the Anatomy of Intrigue
Peter Thiel
Gawker
Nick Denton
The Wall Street Journal
Rohit Sharma
SanDisk
Jason Calacanis
Dickie Bush
Sean McCabe
Daily Content Machine
Jordan Peterson
Tribes
Warren Buffet
Sam Walton
Ted Turner
GothamChess

LinkedIn Learning (formerly Lynda.com)
Inc.com: Selling Your Company When You're Running on Fumes

Chess.com
Mark Cuban
James Altucher
Rod Drury
Andrew Warner’s Links
Andrew Warner
Stop Asking Questions
Mixergy
Episode Transcript[00:00:00] Andrew:The top 10 interviews of all time are news-based interviews. We, as podcasters, keep thinking, “How do I get enough in the can, so if I die tomorrow, there’s enough interviews to last for a month, so I can be consistent, and the audience loves me.”That’s great, but I think we should also be open to what’s going on in the world today. Let’s go talk to that person today. If there’s an artist who’s suddenly done something, we should go ask to do an interview with them.[00:00:32] Nathan:In this episode, I talk to my friend, Andrew Warner, who I’ve known for a long time. He actually played a really crucial role in the ConvertKit story in the early days, and provided some great encouragement along the way to help me continue the company, and get through some tough spots.We actually don’t get into that in this episode, but it takes an interesting turn because we just dive right in.Andrew’s got a book on interviewing. He runs Mixergy. He’s been, running Mixergy for a long time. We talk about longevity and burnout, and a bunch of other things. He dives in and challenges me, and gives me feedback on my interviewing style. Where I should take the Podcast, and a bunch of other stuff. It’s more of a casual conversation than the back-and-forth interview of how he grew his business. But I think you’ll like it. It’s a lot of what I’m going for on the show.So anyway, enjoy the episode.Andrew, welcome to the show.[00:01:25] Andrew:Thanks for having me on.[00:01:26] Nathan:There’s all kinds of things we can talk about today, but I want to start with the new book that you got coming out.This is actually slightly intimidating; I am interviewing someone who has a book coming out about how to be good at interviewing. Where do we even go from here? You were saying that you have thoughts?[00:01:47] Andrew:I have feedback for you. I have a thoughts on your program.[00:01:51] Nathan:I’m now even more nervous.[00:01:52] Andrew:I’ve been listening, and I’ve been following, and I’ve been looking for ques