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058: Andrew Gazdecki - How To Supercharge Your Audience Growth

058: Andrew Gazdecki - How To Supercharge Your Audience Growth

FromThe Nathan Barry Show


058: Andrew Gazdecki - How To Supercharge Your Audience Growth

FromThe Nathan Barry Show

ratings:
Length:
63 minutes
Released:
Jan 10, 2022
Format:
Podcast episode

Description

Andrew Gazdecki is the founder and CEO of MicroAcquire, the world’s most founder-friendly startup acquisition marketplace. MicroAcquire helps entrepreneurs buy and sell startups.After founding and later selling two successful startups, Andrew decided there needed to be a better way to connect buyers and sellers in the startup marketplace. He founded MicroAcquire to fill this void in the startup acquisition arena.In this episode, Andrew shares how he grew his Twitter audience from 30,000 to 70,000 followers in a few short months. He uses his connections with others, his partnerships, his brand, and savvy marketing techniques to boost engagement and attract followers. It’s a fun and entertaining episode, and I think you’re going to enjoy it.In this episode, you’ll learn:
The one thing you should spend at least half of your startup’s budget on
Proven strategies and tactics to grow your Twitter account
How to bootstrap your business and retain your autonomy

Links & Resources
TechCrunch
Cameo
Effie
Empire Flippers
Flippa
Bizness Apps
Sam Parr
Stripe
Baremetrics
ChartMogul
Bumble
Brandarrow
Bootstrappers.com
Y Combinator
Salesforce
Nick Huber
David Cancel
Josh Pigford
Clearco
AngelList
Avaloq
Naval Ravikant
Dharmesh Shah
The Ladders of Wealth Creation blog post

Andrew Gazdecki’s Links
Follow Andrew on Twitter

Follow MicroAcquire on Twitter

Episode Transcript00:00:00 Andrew:I’m a big fan of stair-stepping and entrepreneurship. One of my favorite tweets that I’ve ever written is, “Start with an agency, get to cashflow positive, and then bootstrap an asset—whether that’s a SaaS company or your e-commerce business—sell that asset, become financially secure, and then do whatever you want.”Along the way, you prepare yourself for the next stage of business. 00:00:35 Nathan:In this episode, I talked to Andrew Gazdecki, from MicroAcquire. Andrew started a couple other businesses and sold two of them. In that process, he decided there needed to be a better way to buy and sell businesses. So, that’s where MicroAcquire came from. Their marketplace originally focused specifically on SaaS businesses, but they broadened to all of software.The reason I want to talk to him—he doesn’t write a traditional newsletter or something like that—but he uses audience really well to grow MicroAcquire. He uses his personal brand connections with others, partnerships, a bunch of fun things.We get into how he grew his Twitter audience from 30,000 followers just a couple months ago, to over 70,000. His approach to Twitter, some of the arguments or beefs that he started with TechCrunch and others, and where he thinks those lines are.We also get into how he uses Cameo; he has these great ads announcing partnerships and others from Russ Hanneman on Silicon valley talking about this, and they’re really entertaining.So, there’s a lot of fun things in this episode, and I think you’re going to like it.I’ll get out of the way, and we’ll dive in.Andrew, welcome to the show.00:01:41 Andrew:Thanks for having me, Nathan. Always a pleasure to be chatting with you. 00:01:44 Nathan:There are a lot of companies in the brokerage/help-me-sell-my-business space. I think of Effie International, Empire Flippers, Flippa, all of these. So, one, you’re going into a really crowded market with MicroAcquire, and then, two, you’re coming at it like you’re a force of nature.Sam Parr and I we’re actually talking about this, of how some people start a project and it’s like, “Oh, I’m going to do this thing.” And then other people do effectively the same thing. I mean, it’s different in a lot of ways, right? But the same category, and come in and just completely dominate, and grow so fast, and it feels like a fundamentally different thing.What’s your take on that, of coming into a crowded space, and then the amount of momentum that you’ve come in with?00:02:34 Andrew:Yeah. I have a lot of respect for all those companies that you mentioned, and appreciate the compliment.The market that is spec
Released:
Jan 10, 2022
Format:
Podcast episode

Titles in the series (77)

Nathan Barry is a designer and author who has recently become fascinated with building and launching products. In the show he discusses marketing, self-publishing, and any other topic related to building a profitable online business and living a great life!