38 min listen
Fixing The Leaky Bucket in the Post-Purchase Customer Experience with Narvar CEO Amit Sharma
Fixing The Leaky Bucket in the Post-Purchase Customer Experience with Narvar CEO Amit Sharma
ratings:
Length:
38 minutes
Released:
May 31, 2022
Format:
Podcast episode
Description
Our special guest this week is Amit Sharma, Founder & CEO at Narvar, the post-purchase platform for e-commerce. Amit brings tremendous experience to his current role, having held leadership positions at Williams-Sonoma, Walmart and Apple. Narvar was recently named to Fast Company's annual list of most innovative companies.We unpack why so much of the industry's historical focus has been on demand generation and customer acquisition while largely neglecting customer retention and engagement throughout the whole customer lifecycle. In a fascinating and expansive discussion we learn about opportunities to increase customer lifetime value through technology that helps to better manage customer expectations, proactively engage customers for improved cross-sell and upsell and reduce returns. We also explore why not nearly enough is being done to achieve sustainability objectives.But first we kick-off with the retail news that caught our attention, including a big week of earnings reports from Dick's Sporting Goods Macy's, Best Buy and many more, which all seem to point to a dampening in consumer demand owing to inflation, a growing inventory glut and tepid e-commerce growth. We also dig into Nordstrom's somewhat surprising results and what to make ofAmazon trying to unload excess distribution space. We wrap up wondering whether layoffs at Getir, Gorillas and Klarna could be the canary in the coal mine.Lauren Thomas episodehttps://remarkable-retail-a0721f60.simplecast.com/episodes/behind-the-scenes-of-retail-reporting-with-cnbcs-lauren-thomas Scott Galloway episodehttps://remarkable-retail-a0721f60.simplecast.com/episodes/season-finale-with-special-guest-scott-galloway About UsSteve Dennis is an advisor, keynote speaker and author on strategic growth and business innovation. You can learn more about Steve on his website. The expanded and revised edition of his bestselling book Remarkable Retail: How To Win & Keep Customers in the Age of Disruption is now available at Amazon or just about anywhere else books are sold. Steve regularly shares his insights in his role as a Forbes senior contributor and on Twitter and LinkedIn. You can also check out his speaker "sizzle" reel here.Michael LeBlanc is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career. Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast, The Voice of Retail, plus Global E-Commerce Tech Talks , The Food Professor with Dr. Sylvain Charlebois and now in its second season, Conversations with CommerceNext! You can learn more about Michael here or on LinkedIn. Be sure and check out Michael's latest venture for fun and influencer riches - Last Request Barbecue, his YouTube BBQ cooking channel! Possible links? Lauren Thomas episode Scott Galloway episode
Released:
May 31, 2022
Format:
Podcast episode
Titles in the series (100)
Challengers of the Status Quo with Coresight Research's CEO & Founder Deborah Weinswig: EPISODE SUMMARY Why do so many companies defend the status quo even when it becomes increasingly obvious that their business model is losing customer relevance and remarkability? Why do others think they can cost cut and store close their way to prosperity? In this episode we look at the roots causes of how and why retailers sink into irrelevance and risk a mass extinction event. Then we flip these questions on their head to explore ways to defy conventional wisdom and create a culture of experimentation. Along the way we touch on why "the opposite is risky" and why quitting is often underrated (hint: it has to do with understanding opportunity cost). Nordstrom's Local strategy gets a shout-out, as does Apple's new Express concept. We also dub JC Penney the "world's second longest liquidation sale." Our special guest is Deborah Weinswig, one of retail's leading analysts and thought leaders, and the by Remarkable Retail