Today’s special episode is a family affair. I’m joined by my sister, Krissy Zilli, the Director of Finance and Operations of our little slice of the wellness world. We chat about rebranding Be Well By Kelly and spotlight the development of our new vegan protein powder. How did it come together? What’s the true test of quality? And what’s next?
You’ll learn about the mighty chocho bean protein, where we managed to source them from, and why I was so picky about the final product. At the end of the day, it all comes down to quality; we won’t budge on that.
We also go back to the beginning of BWBK to give a little behind-the-scenes of early launches and tough decisions. It takes a village and I’m forever thankful for all of the contributions that have brought us to this point.
You will learn about...
Krissy’s background and recruitment 
Behind-the-scenes of BWBK
Working with my sister!
Sourcing ingredients for our vegan protein 
Product development and quality testing



Resources:
New website! https://bewellbykelly.com/ (bewellbykelly.com)



Connect with Kelly:
https://kellyleveque.com/ (kellyleveque.com)
Instagram: https://www.instagram.com/bewellbykelly/ (@bewellbykelly)
Facebook: https://www.facebook.com/bewellbykelly/ (www.facebook.com/bewellbykelly)



Be Well By Kelly is produced by http://crate.media/ (Crate Media).
Mentioned in this episode:
Drink LMNT
https://drinklmnt.com/kelly (Thank you LMNT for sponsoring this episode! Go to DrinkLMNT.com/Kelly to order a free sample pack of LMNT electrolytes. Just pay shipping (only $5 if you're in the US)!)
Hiya
http://HiyaHealth.com/Kelly (Get 50% off your first order at HiyaHealth.com/Kelly and give your kids the full-body nourishment they need to grow into healthy, happy adults.)