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    Human-Centric B2B Content that Resonates with Your Audience -- Chris Savage // Wistia

    Human-Centric B2B Content that Resonates with Your Audience -- Chris Savage // Wistia

    FromMarTech Podcast ™ // Marketing + Technology = Business Growth

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    Human-Centric B2B Content that Resonates with Your Audience -- Chris Savage // Wistia

    FromMarTech Podcast ™ // Marketing + Technology = Business Growth

    ratings:
    Length:
    18 minutes
    Released:
    Aug 23, 2022
    Format:
    Podcast episode

    Description

    Chris Savage, CEO of Wistia, talks about the importance and usage of video marketing. When you’re approaching content creation for B2B, you must consider what people are looking for. How will your content help them get that promotion, solve a difficult task at work, or help them do a better job of promoting their business? Today, Chris discusses human-centric, B2B content that resonates. Show NotesConnect With:Chris Savage: Website // LinkedIn The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
    Released:
    Aug 23, 2022
    Format:
    Podcast episode

    Titles in the series (100)

    The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.