17 min listen
Optimizing Video Ads for Maximum Value -- Cindy Brown // Viral Gains
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
Optimizing Video Ads for Maximum Value -- Cindy Brown // Viral Gains
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
ratings:
Length:
16 minutes
Released:
Sep 6, 2019
Format:
Podcast episode
Description
We continue to discuss how to maximize the impact of video as an advertising medium. Joining us is Cindy Brown, Chief Revenue Officer of Viral Gains, which is a video ad journey platform that enables marketers to engage people with relevant brand stories in the contexts that people most favor. Yesterday, Cindy told us how marketers should decide between running an awareness, consideration, or conversion campaign using video, and today we're doing a case study to learn how to optimize your video campaigns. Show NotesConnect With: Cindy Brown: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Sep 6, 2019
Format:
Podcast episode
Titles in the series (100)
Effective B2B Marketing Channels, Segments, & Strategies -- (Part 1) Doug Bell // Searchmetrics by MarTech Podcast ™ // Marketing + Technology = Business Growth