Amazon Advertising Strategies for Seasonal Products - Episode 244

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Amazon Advertising Strategies for Seasonal Products - Episode 244

FromEcommerce Braintrust

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Length:

21 minutes

Released:

Jun 14, 2022

Format:

Podcast episode

Description

Ross Walker, Senior Advertising Manager at Bobsled, an Acadia Company, joins Kiri Masters on the podcast today to discuss his point of view on seasonal demand for categories and products.

Released:

Jun 14, 2022

Format:

Podcast episode

Titles in the series (100)

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#57: Charm Pricing: The greatest trick in marketing?: Charm pricing (also known as 9-ending prices) is one of those marketing tricks that is known by all. It has left the marketing textbooks and is used by everyone from kids selling lemonade to businesses selling smartphones. With such widespread adoption, it's worth exploring if the nudge still affects consumers. In today's episode, we take a look at the history of charm pricing, explore case studies of businesses that have used it, and ask if it's something you should try.  <a href="https://science-of-marketing.teachable.com/">The Science of Marketing Course: https://scienceofmarketing.teachable.com</a> <a href="http://www.nudgepodcast.com/mailing-list" target="_blank">Sign up to the Nudge Mailing list: www.nudgepodcast.com/mailing-list</a> <a href="https://amzn.to/3zh0wzJ">Read Priceless by William Poundstone: https://amzn.to/3zh0wzJ</a> by Nudge
15 min listen
Josh Buckley - Identifying Legendary Start-ups - [Invest Like the Best, EP. 223]: My guest today is Josh Buckley. Josh is the new CEO of Product Hunt and an investor in many breakout companies like Rippling, Lattice, Boom Supersonic, and Relativity Space. In our conversation, we cover how video game companies are at the forefront... by Invest Like the Best with Patrick O'Shaughnessy
60 min listen
#59: How to stand the f*ck out: As little as 16% of marketing is remembered and recalled successfully. That means that as much as 84% of marketers’ work is wasted. To capture consumer’s attention we’re told to stand out. To be different. But how? In today’s show, Louis Grenier explains how to be radically differentiated - to capture attention and grow your business. <a href="https://www.everyonehatesmarketers.com/podcast">Louis' podcast: https://www.everyonehatesmarketers.com/podcast</a> <a href="https://www.everyonehatesmarketers.com/">Louis' newsletter: https://www.everyonehatesmarketers.com/</a> <a href="https://science-of-marketing.teachable.com/" rel="ugc noopener noreferrer" target="_blank">The Science of Marketing Course: https://scienceofmarketing.teachable.com</a> <a href="http://www.nudgepodcast.com/mailing-list" rel="ugc noopener noreferrer" target="_blank">Sign up to the Nudge Mailing list: www.nudgepodcast.com/mailing-list</a> by Nudge
27 min listen
From McDonald’s to a 7-Figure Business with TikTok: Wondering how to leverage the power of TikTok to grow your eCommerce brand? Don’t miss this episode! by eCommerce Fuel
37 min listen
ClickFunnels Startup Story - Part 4 of 4: On today’s episode you will hear part 4 of 4 of Russell’s interview with Andrew Warner about the Clickfunnels start up story. by The Marketing Secrets Show
38 min listen
How AI is Changing Your Digital Marketing - ChatGPT: How best to use AI in your digital marketing? We go straight to the horse’s mouth with this interview with ChatGPT. by The Agents of Change Digital Marketing Podcast
37 min listen

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Amazon Advertising Strategies for Seasonal Products - Episode 244

Amazon Advertising Strategies for Seasonal Products - Episode 244

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