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Claire Bennett (IHG) | Hospitality In 2021 & Beyond

Claire Bennett (IHG) | Hospitality In 2021 & Beyond

FromThe CMO Podcast


Claire Bennett (IHG) | Hospitality In 2021 & Beyond

FromThe CMO Podcast

ratings:
Length:
52 minutes
Released:
Mar 17, 2021
Format:
Podcast episode

Description

Claire Bennett is the Global Chief Customer Officer at IHG Hotels and Resorts, a hospitality company with almost 6,000 hotels across nearly 100 countries. IHG owns several brands, including Holiday Inn, Kimpton, Hotel Indigo, Crowne Plaza and more. In this conversation, Claire shares how IHG has adapted over this past year in order to stay competitive, safe and relevant. Claire also dives into how this year shaped her as a leader and how she brings her team together.Support our sponsor Deloitte and experience their guidance on resilience for brands in navigating the COVID-19 pandemic. Learn more at Deloitte.com.
Released:
Mar 17, 2021
Format:
Podcast episode

Titles in the series (100)

Jim Stengel, former CMO of the largest marketer in the world (Procter & Gamble), and now small company entrepreneur sits down for intimate conversations with the most dynamic CMOs from all over the industry. This is not your typical marketing podcast, this is a unique look at the thought process and motivation of the CMO. Jim, who put purpose on the map gets in depth with each guest to reveal more about this pivotal role every brand seeks to fill. Through personal and revealing discussions Jim and his guests paint a picture of this demanding position that very few understand, yet affects the entire consumer experience.