" Hey! Did you see what so-and-so is doing?" "Oh! look at what _______ is starting to sell?" It's comments like these that are often a sign that we are a bit too obsessed with our competition. What do we gain from this preoccupation? Not much. What do we lose? A lot.  Today we will be talking about how you are not your competition and a healthy way to work toward betterment.  Related Episodes: 046 : Death by Comparison : How we practice it and ways to avoid getting caught up in it Your Peers are not your Customers   Elevated batch brew and so much more! Ground Control Cyclops Brewer   Solid, cafe quality espresso for an accessible price: www.flairespresso.com