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Superbowl LIV Marketing Roundtable Discussion

Superbowl LIV Marketing Roundtable Discussion

FromThe CMO Podcast


Superbowl LIV Marketing Roundtable Discussion

FromThe CMO Podcast

ratings:
Length:
50 minutes
Released:
Feb 12, 2020
Format:
Podcast episode

Description

On this episode of the CMO podcast, Jim is discussing this year's Super Bowl ads with some of the night's biggest marketers including, Ricardo Marquesthe VP of marketing for Anheuser-Busch InBev, and Todd Kaplan the Vice President of Marketing at PepsiCo. Also joining this panel discussion which was recorded in front of a live audience is Harvard Business School's, Shelle Santana with a special appearance by Gary Vaynerchuk who talks about his three super bowl ads and more!
Released:
Feb 12, 2020
Format:
Podcast episode

Titles in the series (100)

Jim Stengel, former CMO of the largest marketer in the world (Procter & Gamble), and now small company entrepreneur sits down for intimate conversations with the most dynamic CMOs from all over the industry. This is not your typical marketing podcast, this is a unique look at the thought process and motivation of the CMO. Jim, who put purpose on the map gets in depth with each guest to reveal more about this pivotal role every brand seeks to fill. Through personal and revealing discussions Jim and his guests paint a picture of this demanding position that very few understand, yet affects the entire consumer experience.