31 min listen
Pepsi and WWE Marketing Leaders Take a Look into the Future of Media
FromMTM Visionaries
ratings:
Length:
29 minutes
Released:
Aug 1, 2022
Format:
Podcast episode
Description
Todd Kaplan, Chief Marketing Officer of Pepsi, and Stephanie McMahon, Co-CEO of World Wrestling Entertainment, Inc. (at the time of this interview, Stephanie was CBO), are modern marketing experts unafraid to explore the future of media. In this conversation, they discuss the success of WWE’s WrestleMania and Pepsi brand’s Super Bowl Halftime Show and share how to navigate the ever-changing world of media and content marketing. These visionaries are seeing massive success because they are testing and learning new strategies within the worlds of fragmentation, streaming, mobile, Web3, and the NFT market and consistently producing impactful content. Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal. Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here. ABOUT VISIONARIESEvery episode is recorded from MTM’s Live Visionaries show hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter which airs weekly.CREDITS"Visionaries" is brought to you in partnership with The Wall Street Journal and our parent company, 24 Seven, which specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.FOLLOW US! Tweet us at @MTMInsights, @NadineDietz Find us on LinkedIn & Instagram
Released:
Aug 1, 2022
Format:
Podcast episode
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