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Pepsi and WWE Marketing Leaders Take a Look into the Future of Media

Pepsi and WWE Marketing Leaders Take a Look into the Future of Media

FromMTM Visionaries


Pepsi and WWE Marketing Leaders Take a Look into the Future of Media

FromMTM Visionaries

ratings:
Length:
29 minutes
Released:
Aug 1, 2022
Format:
Podcast episode

Description

Todd Kaplan, Chief Marketing Officer of Pepsi, and Stephanie McMahon, Co-CEO of World Wrestling Entertainment, Inc. (at the time of this interview, Stephanie was CBO), are modern marketing experts unafraid to explore the future of media. In this conversation, they discuss the success of WWE’s WrestleMania and Pepsi brand’s Super Bowl Halftime Show and share how to navigate the ever-changing world of media and content marketing. These visionaries are seeing massive success because they are testing and learning new strategies within the worlds of fragmentation, streaming, mobile, Web3, and the NFT market and consistently producing impactful content.   Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal.   Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here. ABOUT VISIONARIESEvery episode is recorded from MTM’s Live Visionaries show hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter which airs weekly.CREDITS"Visionaries" is brought to you in partnership with The Wall Street Journal and our parent company, 24 Seven, which specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.FOLLOW US! Tweet us at @MTMInsights, @NadineDietz Find us on LinkedIn & Instagram
Released:
Aug 1, 2022
Format:
Podcast episode

Titles in the series (54)

Are you passionate about creating the future? Then you’re in the right place. Whether you’re an up-and-coming marketing leader hungry for growth, VP, EVP, or CMO, Marketers That Matter designed the Visionaries Podcast to empower you and future-proof your teams, talent, and hybrid work environment. Marketers That Matter® is a community of top marketing executives coming together to pioneer the future of marketing, sharing real-time experiences and solving current challenges. Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. Visionaries, hosted by Nadine Dietz, originally airs live from zoom every week and is brought to you in partnership with The Wall Street Journal.