In a world supercharged with countless channel options and new AI technologies like ChatGPT, marketers have to iterate content in multiple formats to tell their stories well. How do the best brand storytellers of our time ensure they “stick the landing” no matter where their content shows up? It requires a marketer who thinks like a scientist and works like an artisan to master non-linear storytelling in our current age. In this episode, we brought together two Visionaries who encompass this style of marketing on the Visionaries Podcast–David Bornoff, Head of Brand Marketing at DoorDash, and Gene Paek, Global Head of Digital Experience at Hewlett Packard (HP). They help us unpack and provide a framework for the art and science of non-linear storytelling.ABOUT VISIONARIESEvery episode is recorded from MTM’s Live Visionaries show hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter which airs weekly.CREDITS"Visionaries" is brought to you in partnership with The Wall Street Journal and our parent company, 24 Seven, which specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.FOLLOW US! Tweet us at @MTMInsights, @NadineDietz Find us on LinkedIn & Instagram