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SPECIAL EDITION | Snap Forum: The Next Evolution of Creators and Collabs 

SPECIAL EDITION | Snap Forum: The Next Evolution of Creators and Collabs 

FromMTM Visionaries


SPECIAL EDITION | Snap Forum: The Next Evolution of Creators and Collabs 

FromMTM Visionaries

ratings:
Length:
38 minutes
Released:
Sep 21, 2023
Format:
Podcast episode

Description

Welcome to a special episode of the MTM Visionaries podcast! In this exclusive session recorded during our Los Angeles Forum at the Snap Inc. headquarters, we bring you a deep dive into the Next Evolution of Creators and Collabs.Join us as we sit down with four seasoned marketing veterans who share their expertise:Ilona Aman, CMO at Fabletics.Jabari Hearn, Managing Partner at AKQA.Noora Raj Brown, EVP Brand at goop.Michelle Crossan-Matos, CMO at Ulta Beauty.Together, they unravel the complexities of the evolving creator economy and explore how brands can establish authentic connections with creators. They also introduce the innovative "Above the Ground, On the Ground, and Underground" framework, providing a fresh perspective on creator marketing.If you're curious about the future of marketing and the power of authentic creator partnerships, this episode is a must-listen. Subscribe to the MTM Visionaries podcast to stay informed about the latest insights and trends in the world of marketing.ABOUT VISIONARIESThe Visionaries Podcast is recorded from MTM’s Live Visionaries show hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter which airs weekly.CREDITS"Visionaries" is brought to you in partnership with The Wall Street Journal and our parent company, 24 Seven, which specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.FOLLOW US! Tweet us at @MTMInsights, @NadineDietz Find us on LinkedIn & Instagram
Released:
Sep 21, 2023
Format:
Podcast episode

Titles in the series (54)

Are you passionate about creating the future? Then you’re in the right place. Whether you’re an up-and-coming marketing leader hungry for growth, VP, EVP, or CMO, Marketers That Matter designed the Visionaries Podcast to empower you and future-proof your teams, talent, and hybrid work environment. Marketers That Matter® is a community of top marketing executives coming together to pioneer the future of marketing, sharing real-time experiences and solving current challenges. Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. Visionaries, hosted by Nadine Dietz, originally airs live from zoom every week and is brought to you in partnership with The Wall Street Journal.