48 min listen
DP 059: How a Culture of Experimenting Led to Crowdfunding Success with Michael Anderson
DP 059: How a Culture of Experimenting Led to Crowdfunding Success with Michael Anderson
ratings:
Length:
50 minutes
Released:
Jul 1, 2015
Format:
Podcast episode
Description
Crowdfunding is growing as a way to finance projects, products, movies and ideas. The Canadian Society of Association Executives decided to try it as a funding experiment. Using Indegogo they raised over $10,000 in under a month. Michael Anderson, CEO of CSAE joins Beth to explain how the crowdfunding process works from planning, marketing, and operational angles. He makes the point that crowdfunding isn't collecting donations, it is getting an investment from people who want to see the benefit of your project.
Released:
Jul 1, 2015
Format:
Podcast episode
Titles in the series (100)
DP 013: Turning Online Events into a Party for your Cause with Jamie McDonald: Learn more about Giving Tuesday, successful branding and the impact it could make for your organization with Jamie McDonald on this session. McDonald, chief giving officer of Network for Good, talks to Beth about the importance of getting organized... by Driving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations