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    DP 039: Prioritizing your Audience in Web Design

    DP 039: Prioritizing your Audience in Web Design

    FromDriving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations

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    DP 039: Prioritizing your Audience in Web Design

    FromDriving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations

    ratings:
    Length:
    44 minutes
    Released:
    Feb 11, 2015
    Format:
    Podcast episode

    Description

    What is the true purpose of your site? Is it to inform? To enroll volunteers? Inspire donations? Advocate? Web Developer Julie Friedman Bacchini from Neptune Moon joins Beth today to talk about the different goals of a website and how to focus the action you want people to take. Julie shares ideas for getting people to recognize themselves and know what to do when they get to your site.
    Released:
    Feb 11, 2015
    Format:
    Podcast episode

    Titles in the series (100)

    Wonder what other organizations are doing to grow that you might not have thought of? Schools, nonprofits and associations share ideas for attracting the right people, keeping them excited to be there and inspiring them to give back. From branding strategies to marketing programs and fundraising communications, organizations of all sizes are trying new ways to inspire action. In Driving Participation, Beth Brodovsky talks with marketers, fundraisers and consultants, exploring what what’s working to get people to show up, stick around and give back.