34 min listen
DP 173: Creating a Sustainable Content Strategy
DP 173: Creating a Sustainable Content Strategy
ratings:
Length:
41 minutes
Released:
Apr 25, 2018
Format:
Podcast episode
Description
Julia Campbell has two pillars to her content strategy, which she divulges to Beth on this session of Driving Participation. Julia, an author and nonprofit consultant, joins in to talk about the elements that make up a sustainable content strategy and how social media plays into it all. She shares the three things that you should be using your digital marketing for, how social media has "revolutionized" human communication, how to post more provocative content beyond just news and announcements, and much more.
Released:
Apr 25, 2018
Format:
Podcast episode
Titles in the series (100)
DP 002: Getting People Involved in Your Story with Vanessa Chase: Kicking off a 3-part series on why stories work, Beth and Vanessa Chase from the Storytelling Non-Profit talk about building emotional buy-in to what's happening. Vanessa shares how story structure builds context for the facts and figures...and much more. by Driving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations