30 min listen
Revlon chief creative officer Linda Wells: 'Big companies have big business and have a lot of money, but there is an alternative way to starting a bea…
Revlon chief creative officer Linda Wells: 'Big companies have big business and have a lot of money, but there is an alternative way to starting a bea…
ratings:
Length:
32 minutes
Released:
Nov 15, 2018
Format:
Podcast episode
Description
Since former Allure editor in chief Linda Wells landed at Revlon as chief creative officer in February 2017, she has had a busy last 21 months. Not only has she renovated all of the consumer touchpoints, like packaging and the digital and social presences of the heritage company’s portfolio of brands, such as Elizabeth Arden, Almay and Revlon, she also launched Flesh Beauty. In this week’s episode of the Glossy Beauty Podcast, Wells discussed how the industry has become “unrecognizable” because of social media, the shift in power in beauty and how incubation is the future for big beauty companies.
Released:
Nov 15, 2018
Format:
Podcast episode
Titles in the series (100)
L'Oreal president of acquisitions Carol Hamilton: 'Transcending all trends is the experience a brand gives you': From the time Carol Hamilton was a little girl, she knew that she had a passion for beauty. What started as a love for lipstick would eventually blossom into a long, successful career in beauty. Now serving as the group president of acquisitions... by The Glossy Beauty Podcast