Rating: 4 out of 5 stars
4/5
Ebook24 pages14 minutes
Summary of Guy Kawasaki & Peg Fitzpatrick's The Art of Social Media
By IRB Media
Rating: 0 out of 5 stars
()
About this ebook
Please note: This is a companion version & not the original book. Book Preview:
#1 Before we work on your profile, you should pick a good screen name. The longer you use a bad one, the harder it will be to change it later, and the more negative effects it will have. Use a simple and logical screen name.
#2 Your profile should make the reader think you are likable, trustworthy, and competent. It should include a picture, a summary of your education and work experience, and links to your blog, website, and social media accounts.
#3 Your avatar should provide a picture of who you are, and it should support the narrative that you’re likable, trustworthy, and competent. It should not show your family, friends, dog, or car, because there isn’t room.
#4 The cover is a larger photo that you can use to tell a story and communicate information about what’s important to you. It is a place where you can blow your social media credibility by not changing the default design that platforms provide.
Author
IRB Media
With IRB books, you can get the key takeaways and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience.
Read more from Irb Media
Summary of David R. Hawkins's Letting Go Summary of Jessie Inchauspe's Glucose Revolution Rating: 5 out of 5 stars5/5Summary of Tiago Forte's Building a Second Brain Rating: 4 out of 5 stars4/5Summary of Dr. Mindy Pelz's The Menopause Reset Rating: 3 out of 5 stars3/5Summary of Mark Wolynn's It Didn't Start with You Rating: 4 out of 5 stars4/5Summary of Joe Dispenza's Breaking the Habit of Being Yourself Rating: 4 out of 5 stars4/5Summary of Anna Lembke's Dopamine Nation Rating: 4 out of 5 stars4/5The Untethered Soul by Michael A. Singer | Key Takeaways, Analysis & Review: The Journey Beyond Yourself Rating: 4 out of 5 stars4/5Summary of J.L. Collins's The Simple Path to Wealth Rating: 5 out of 5 stars5/5Summary of Al Brooks's Trading Price Action Trends Rating: 5 out of 5 stars5/5Summary of Ryan Daniel Moran's 12 Months to $1 Million Rating: 5 out of 5 stars5/5Summary of Lindsay C. Gibson's Adult Children of Emotionally Immature Parents Rating: 5 out of 5 stars5/5Summary of James Nestor's Breath Rating: 5 out of 5 stars5/5Summary of Clarissa Pinkola Estés's Women Who Run With the Wolves Rating: 5 out of 5 stars5/5Summary of Erin Meyer's The Culture Map Rating: 5 out of 5 stars5/5Summary of Dr. Julie Smith's Why Has Nobody Told Me This Before? Rating: 4 out of 5 stars4/5Summary of Gabor Mate's When the Body Says No Rating: 0 out of 5 stars0 ratingsSummary of Lindsay C. Gibson's Self-Care for Adult Children of Emotionally Immature Parents Rating: 5 out of 5 stars5/5Summary of Haemin Sunim's The Things You Can See Only When You Slow Down Rating: 5 out of 5 stars5/5Summary of Mark Douglas' The Disciplined Trader™ Rating: 5 out of 5 stars5/5Summary of Brendan Kane's One Million Followers Rating: 0 out of 5 stars0 ratingsSummary of Bronnie Ware's Top Five Regrets of the Dying Rating: 4 out of 5 stars4/5Summary of Gordon Neufeld & Gabor Maté's Hold On to Your Kids Rating: 5 out of 5 stars5/5Summary of Devon Price's Unmasking Autism Rating: 5 out of 5 stars5/5Summary of Uma Naidoo's This Is Your Brain on Food Rating: 5 out of 5 stars5/5Summary of Anna Coulling's A Complete Guide To Volume Price Analysis Rating: 5 out of 5 stars5/5Summary of Gino Wickman's Traction Rating: 4 out of 5 stars4/5Summary of Rebecca Fett's It Starts With The Egg Rating: 0 out of 5 stars0 ratingsSummary of Thomas Erikson's Surrounded by Idiots Rating: 1 out of 5 stars1/5
Related to Summary of Guy Kawasaki & Peg Fitzpatrick's The Art of Social Media
Related ebooks
Summary of Brittany Hennessy's Influencer Rating: 0 out of 5 stars0 ratingsSummary of Brendan Kane's One Million Followers Rating: 0 out of 5 stars0 ratingsSummary of Brendan Kane's Hook Point Rating: 3 out of 5 stars3/5Summary of Claire Diaz-Ortiz's Social Media Success for Every Brand Rating: 0 out of 5 stars0 ratingsLaunch Book Summary: All You Need To Know In 20 Minutes About Jeff Walker's Best Selling Book Rating: 4 out of 5 stars4/5Summary of Amanda Russell's The Influencer Code Rating: 0 out of 5 stars0 ratingsSummary of Chris Smith's The Conversion Code Rating: 0 out of 5 stars0 ratingsContent That Converts: How To Create A Profitable And Predictable B2B Content Marketing Strategy Rating: 3 out of 5 stars3/5Summary of Graham Cochrane's How to Get Paid for What You Know Rating: 0 out of 5 stars0 ratingsThe Art of Social Media (Review and Analysis of Kawasaki and Fitzpatrick's Book) Rating: 0 out of 5 stars0 ratingsThe 30 Day Content Marketing Plan: A 30 Day Blueprint To Creating A Content Marketing Strategy That Converts Rating: 4 out of 5 stars4/5Summary of Russel Brunson's Dotcom Secrets Rating: 0 out of 5 stars0 ratingsSummary of Melanie Deziel's The Content Fuel Framework Rating: 0 out of 5 stars0 ratingsContent Creation: An Entrepreneur’s Guide to Creating Quick Efficient Content that hooks and sells Rating: 5 out of 5 stars5/5Grow (Review and Analysis of Stengel's Book) Rating: 0 out of 5 stars0 ratingsFaster, Smarter, Louder: Master Attention in a Noisy Digital Market Rating: 5 out of 5 stars5/5How Do You Want to BE SEEN: A personal brand playbook Rating: 0 out of 5 stars0 ratingsOptimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing Rating: 4 out of 5 stars4/5Content-Based Networking: How to Instantly Connect with Anyone You Want to Know Rating: 5 out of 5 stars5/5How Not to Suck At Marketing Rating: 0 out of 5 stars0 ratingsA Joosr Guide to... Brand You by John Purkiss and David Royston-Lee: Turn Your Unique Talents into a Winning Formula Rating: 0 out of 5 stars0 ratingsThe Brand Called You: Make Your Business Stand Out in a Crowded Marketplace Rating: 4 out of 5 stars4/5InstaBrain: The New Rules for Marketing to Generation Z Rating: 5 out of 5 stars5/5The Solo Thought Leader Rating: 5 out of 5 stars5/5Forged by Fire: How to Develop an Unstoppable Personal Brand Rating: 0 out of 5 stars0 ratingsInfluencer Rating: 5 out of 5 stars5/5
Business For You
Law of Connection: Lesson 10 from The 21 Irrefutable Laws of Leadership Rating: 4 out of 5 stars4/5Becoming Bulletproof: Protect Yourself, Read People, Influence Situations, and Live Fearlessly Rating: 4 out of 5 stars4/5The Richest Man in Babylon: The most inspiring book on wealth ever written Rating: 5 out of 5 stars5/5Nickel and Dimed: On (Not) Getting By in America Rating: 4 out of 5 stars4/5Set for Life: An All-Out Approach to Early Financial Freedom Rating: 4 out of 5 stars4/5Crucial Conversations: Tools for Talking When Stakes are High, Third Edition Rating: 4 out of 5 stars4/5Crucial Conversations Tools for Talking When Stakes Are High, Second Edition Rating: 4 out of 5 stars4/5Collaborating with the Enemy: How to Work with People You Don’t Agree with or Like or Trust Rating: 4 out of 5 stars4/5Leadership and Self-Deception: Getting out of the Box Rating: 4 out of 5 stars4/5The Five Dysfunctions of a Team: A Leadership Fable, 20th Anniversary Edition Rating: 4 out of 5 stars4/5Capitalism and Freedom Rating: 4 out of 5 stars4/5Lying Rating: 4 out of 5 stars4/5Summary of J.L. Collins's The Simple Path to Wealth Rating: 5 out of 5 stars5/5Robert's Rules of Order: The Original Manual for Assembly Rules, Business Etiquette, and Conduct Rating: 4 out of 5 stars4/5Confessions of an Economic Hit Man, 3rd Edition Rating: 5 out of 5 stars5/5High Conflict: Why We Get Trapped and How We Get Out Rating: 4 out of 5 stars4/5Buy, Rehab, Rent, Refinance, Repeat: The BRRRR Rental Property Investment Strategy Made Simple Rating: 5 out of 5 stars5/5Just Listen: Discover the Secret to Getting Through to Absolutely Anyone Rating: 4 out of 5 stars4/5Red Notice: A True Story of High Finance, Murder, and One Man's Fight for Justice Rating: 4 out of 5 stars4/5Tools Of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers Rating: 4 out of 5 stars4/5Your Next Five Moves: Master the Art of Business Strategy Rating: 5 out of 5 stars5/5Summary of Eve Rodsky's Fair Play Rating: 2 out of 5 stars2/5The Intelligent Investor, Rev. Ed: The Definitive Book on Value Investing Rating: 4 out of 5 stars4/5Company Rules: Or Everything I Know About Business I Learned from the CIA Rating: 4 out of 5 stars4/5Grant Writing For Dummies Rating: 5 out of 5 stars5/5The Everything Guide To Being A Paralegal: Winning Secrets to a Successful Career! Rating: 5 out of 5 stars5/5
Related podcast episodes
Bob Burg: How to Sell More by Being a Go-Giver 0% found this document useful497: Facebook and Instagram Ads 101: Start Here: With Renee Bull and Jenna Kutcher 0% found this document usefulHere's How Fortnite 'Hooked' Millions-Nir&Far 0% found this document useful595: The Million Dollar Weekend / Business Idea Giveaway Show 0% found this document usefulThe Million Dollar Weekend Debrief: It’s finally time, the book is out, it’s on the shelves and ready for your beautiful eyes. Today we chat post-launch as I give my reflections on the release of my new book, "Million Dollar Weekend," which soared to #16 on Amazon. From... 100% found this document usefulEmily Heyward: On Building Brands That Shake the World 0% found this document usefulSocial Media Management in Times of Crisis 0% found this document usefulThe One Fitness App That Hooked Me For Good-Nir&Far 0% found this document usefulThe Most Important Skill of the Future is Being ‘Indistractable’-Nir&Far 0% found this document usefulHow to Develop an Instagram Strategy That Works 0% found this document useful
Related articles
Complete Guide: 8 Mistakes You Must Avoid in Your Content Marketing Campaigns TechfastlyArticle
Complete Guide: 8 Mistakes You Must Avoid in Your Content Marketing Campaigns
Jun 1, 2021
14 min read5 Ways to Generate Business Through LinkedIn EntrepreneurArticle
5 Ways to Generate Business Through LinkedIn
Aug 1, 2015
4 min read9 Complete Guide: 8 Mistakes You Must Avoid In Your Content Marketing Campaign In 2020 TechfastlyArticle
9 Complete Guide: 8 Mistakes You Must Avoid In Your Content Marketing Campaign In 2020
Nov 30, 2020
Complete Guide: 8 mistakes you must avoid in your content marketing campaign in 2020 Content being the king of all marketing activities worldwide, content marketing has gained popularity over time as one of the best investments a brand can make. It’s
14 min readThe Single Most Important Website Metric EntrepreneurArticle
The Single Most Important Website Metric
Oct 1, 2013
2 min readIs Your Business Idea Good? Here's How to Find Out EntrepreneurArticle
Is Your Business Idea Good? Here's How to Find Out
Oct 1, 2019
2 min readCustomer Experience: The Never-ending Story NZ MarketingArticle
Customer Experience: The Never-ending Story
Jun 21, 2018
We’re thinking about customer experience all wrong. We often think of customer experience as a series of touchpoints: a visit to a store or a call to a helpdesk and so on. But a new study by business consultants McKinsey found a remarkable anomaly. I
1 min read12 Ways to Make More Money Through LinkedIn EntrepreneurArticle
12 Ways to Make More Money Through LinkedIn
Jun 1, 2019
4 min readThe Future Of Content Marketing NZ MarketingArticle
The Future Of Content Marketing
Dec 8, 2021
10 min readReimagining Work Liz Earle WellbeingArticle
Reimagining Work
Sep 2, 2020
1 min readJacqui’s Tips On How To Start A Business New Zealand Woman’s WeeklyArticle
Jacqui’s Tips On How To Start A Business
Feb 28, 2021
1 min readTrack Your Marketing Metrics To Improve Your Impact And Reach Architectural Review Asia PacificArticle
Track Your Marketing Metrics To Improve Your Impact And Reach
Jun 22, 2020
When things are going well, marketing and business development tend to slide towards the bottom of your practice’s long to-do list. However, the current operating environment – caused by the coronavirus pandemic and its subsequent shutdown – has seen
4 min read10 Truths About Marketing After The Pandemic ThinkSalesArticle
10 Truths About Marketing After The Pandemic
Jun 30, 2021
10 min readMore Brains Than Budget? Steal These $0 Marketing Strategies. EntrepreneurArticle
More Brains Than Budget? Steal These $0 Marketing Strategies.
Jun 1, 2016
5 min readWhat Seth Godin Wants You To Know About Marketing in 2019 EntrepreneurArticle
What Seth Godin Wants You To Know About Marketing in 2019
Dec 1, 2018
2 min readRethinking Social Media Marketing NZBusiness and ManagementArticle
Rethinking Social Media Marketing
May 27, 2019
WITH THE recent scandals around social media platforms some are questioning whether the golden age of social media has passed. This shift in sentiment toward social media is a good indication that it’s time to rethink your strategy. According to the
3 min readIs Sending Out a Press Release Really Worth the Money? EntrepreneurArticle
Is Sending Out a Press Release Really Worth the Money?
Dec 1, 2017
4 min read3 Content Marketing Lessons From Big Brands EntrepreneurArticle
3 Content Marketing Lessons From Big Brands
Mar 1, 2013
4 min readMake Your Mark: Branding Is About What You Say, Not How You Say It EntrepreneurArticle
Make Your Mark: Branding Is About What You Say, Not How You Say It
Apr 1, 2016
1 min readYour EAT Is What You Are Inc.Article
Your EAT Is What You Are
Oct 23, 2019
2 min read4 Ways to Improve Your Content Marketing ThinkSalesArticle
4 Ways to Improve Your Content Marketing
Aug 9, 2018
4 min readHow To Market Yourself Amateur PhotographerArticle
How To Market Yourself
Jan 19, 2021
9 min readIt's Not You, It's Your Story: Why Branding Matters EntrepreneurArticle
It's Not You, It's Your Story: Why Branding Matters
Apr 1, 2015
2 min readUnderstanding The Architecture Behind Digital Marketing Architectural Review Asia PacificArticle
Understanding The Architecture Behind Digital Marketing
Jun 24, 2019
3 min readSocial Media Marketing GUIDE 2023 NZBusiness and ManagementArticle
Social Media Marketing GUIDE 2023
Apr 18, 2023
4 min readThe Agency Sweet Spot AdNewsArticle
The Agency Sweet Spot
Mar 30, 2020
13 min readNeed to Boost Your Sales? This Surprising New Research Will Help Inc.Article
Need to Boost Your Sales? This Surprising New Research Will Help
Mar 1, 2017
3 min read3 Ways to Integrate Video Into Your Marketing Strategy EntrepreneurArticle
3 Ways to Integrate Video Into Your Marketing Strategy
Oct 1, 2015
3 min readStrengthening Yourcompetitive Advantage ThinkSalesArticle
Strengthening Yourcompetitive Advantage
Jun 30, 2021
• Have you developed an up-to-date profit and loss statement?• Do you understand your current strengths and weaknesses?• Have you clearly articulated what needs to change in your organisation, and why?• Have you clearly mapped your change process? Ar
2 min readSpanx Founder Sara Blakely Has 99 Pages of Business Ideas EntrepreneurArticle
Spanx Founder Sara Blakely Has 99 Pages of Business Ideas
Dec 1, 2018
5 min read5 How To Collect Data Using Google Analytics TechfastlyArticle
5 How To Collect Data Using Google Analytics
Nov 30, 2020
3 min read
Reviews for Summary of Guy Kawasaki & Peg Fitzpatrick's The Art of Social Media
Rating: 0 out of 5 stars
0 ratings
0 ratings0 reviews
Book preview
Summary of Guy Kawasaki & Peg Fitzpatrick's The Art of Social Media - IRB Media
Insights on Guy Kawasaki & Peg Fitzpatrick's The Art of Social Media
Contents
Insights from Chapter 1
Insights from Chapter 2
Insights from Chapter 3
Insights from Chapter 4
Insights from Chapter 5
Insights from Chapter 6
Insights from Chapter 7
Insights from Chapter 8
Insights from Chapter 9
Insights from Chapter 10
Insights from Chapter 11
Insights from Chapter 12
Insights from Chapter 1
#1
Before we work on your profile, you should pick a good screen name. The longer you use a bad one, the harder it will be to change it later, and the more negative effects it will have. Use a simple and logical screen name.
#2
Your profile should make the reader think you are likable, trustworthy, and competent. It should include a picture, a summary of
Enjoying the preview?
Page 1 of 1