Summary of John Warrillow's The Automatic Customer
By IRB Media
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About this ebook
Please note: This is a companion version & not the original book.
Book Preview:#1 Amazon has also expanded into other areas besides e-books, such as streaming media, and is constantly competing with other companies for market supremacy. As a result, the Prime subscription service is gradually reducing the profits of smaller companies.
#2 The rise of subscription-based businesses is due to the ease with which consumers can get used to the idea of paying a monthly fee for a service they once received for free.
#3 The subscription model has been around for a long time. It was first applied to newspapers and magazines, and has been used by publishers to fund the production of information for their readers. However, the model is under attack from both commoditization of information and our growing need for it to be free.
#4 The Access Generation is the driving force behind the sharing economy, which allows people to share things they own instead of buying them. They prefer to rent over own, and listen to songs on Spotify rather than buy them from iTunes.
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Summary of John Warrillow's The Automatic Customer - IRB Media
Insights on John Warrillow's The Automatic Customer
Contents
Insights from Chapter 1
Insights from Chapter 2
Insights from Chapter 3
Insights from Chapter 1
#1
Amazon has also expanded into other areas besides e-books, such as streaming media, and is constantly competing with other companies for market supremacy. As a result, the Prime subscription service is gradually reducing the profits of smaller companies.
#2
The rise of subscription-based businesses is due to the ease with which consumers can get used to the idea of paying a monthly fee for a service they once received for free.
#3
The subscription model has been around for a long time. It was first applied to newspapers and magazines, and has been used by publishers to fund the production of information for their readers. However, the model is under attack from both commoditization of information and our growing need for it to be free.
#4
The Access Generation is the driving force behind the sharing economy, which allows people to share