Inc.

The World Is Your Oyster

Half a dozen founders with remote workforces share their secrets for recruiting and running a staff spread across ZIP codes and countries.

Years ago, Matt Mullenweg used to listen to other founders fret about the tight talent market in San Francisco and feel an urge to climb to the nearest rooftop and shout about the solution he was experimenting with: building a team that’s 100 percent remote, in order to snatch up the best hires from anywhere in the world.

Today, Mullenweg’s company, Automattic, a major open-source contributor to WordPress, has grown to 700 employees working in 62 countries—with zero square feet of HQ space. “It’s a bittersweet victory,” the founder and CEO jokes. “I’m happy everyone knows about this recruiting secret, but it also means more of that global talent is connecting to other companies.”

The Roundtable Participants

JOEL GASCOIGNE CEO of Buffer, social media management

JASON FRIED CEO of Basecamp, project management software

JESSE MECHAM CEO of You Need a

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