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    Reality Check (Review and Analysis of Kawasaki's Book)
    Reality Check (Review and Analysis of Kawasaki's Book)
    Reality Check (Review and Analysis of Kawasaki's Book)
    Ebook45 pages31 minutes

    Reality Check (Review and Analysis of Kawasaki's Book)

    By BusinessNews Publishing

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    About this ebook

    The must-read summary of Guy Kawasaki's book: "Reality Check: The Irreverent Guide to Outsmarting, Outmanaging and Outmarketing Your Competition".

    This complete summary of the ideas from Guy Kawasaki's book "Reality Check" shows that when you’re in the process of trying to start a new enterprise, you’re far better off getting candid and realistic feedback than you ever are settling for polite and expedient advice. In his book, the author explains that this down-to-earth approach is vital on 12 topics in particular, if you're to have any chance of succeeding. This summary explains each of these 12 key areas and will teach you the importance of getting real-world feedback on each of them.

    Added-value of this summary:
    • Save time
    • Understand key concepts
    • Expand your knowledge

    To learn more, read "Reality Check" and find out how you can avoid entrepreneurial traps.
    LanguageEnglish
    PublisherBusiness Book Summaries
    Release dateSep 29, 2014
    ISBN9782511016329
    Reality Check (Review and Analysis of Kawasaki's Book)

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      Book preview

      Reality Check (Review and Analysis of Kawasaki's Book) - BusinessNews Publishing

      Book Presentation Reality Check by Guy Kawasaki

      Book Abstract

      About the Author

      Important Note About This Ebook

      Summary of Reality Check (Guy Kawasaki)

      1. The reality of starting

      2. The reality of raising money

      3. The reality of planning and executing

      4. The reality of innovating

      5. The reality of marketing

      6. The reality of selling and evangelizing

      7. The reality of communicating

      8. The reality of beguiling

      9. The reality of competing

      10. The reality of hiring and firing

      11. The reality of working

      12. The reality of doing good

      Book Abstract

      MAIN IDEA

      When you’re in the process of trying to start a new enterprise, you’re far better off getting candid and realistic feedback (Your financial projections are completely unrealistic!) than you ever are settling for polite and expedient advice (Well, that looks pretty interesting. Let me get back to you!). In particular, you need down-to-earth and realistic advice about twelve topics if you’re to have any chance of succeeding and hopefully prospering:

      About the Author

      GUY KAWASAKI is a cofounder and managing director of Garage Technology Ventures, an early-stage venture capital company. He is also a columnist for Entrepreneur magazine and the cofounder of Alltop.com, an online magazine. Previously, Mr. Kawasaki was an Apple Fellow at Apple Computer. He is the author of nine books including The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. Mr. Kawasaki is a graduate of Stanford University and UCLA. He has also been awarded an honorary doctorate from Babson College.

      Mr. Kawasaki’s Web site is at www.guykawasaki.com.

      Important Note About This Ebook

      This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise

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