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    Six Questions That Yield Better Decisions

    Sep 01, 2018 2 minutes
    by Chip and Dan Heath

    If you’re struggling with a decision, the following six questions can provide a useful jolt to your thinking. All of them rely on a sudden impact — a quick shift in perspective or a forced re-framing of a dilemma.

    1. Imagine that the option you are currently leaning towards simply vanished as a feasible alternative. What else could you do?

    A very common decision-making trap is “narrow framing”,

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