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    Marketing Research A Complete Guide - 2019 Edition
    Marketing Research A Complete Guide - 2019 Edition
    Marketing Research A Complete Guide - 2019 Edition
    Ebook205 pages1 hour

    Marketing Research A Complete Guide - 2019 Edition

    By Gerardus Blokdyk

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    About this ebook

    Are others happy with your work? What prices will you charge? How often do you check data and adjust marketing? What is your marketing budget? How do you manage users and product profiles?

    Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role… In EVERY group, company, organization and department.

    Unless you are talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

    This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Marketing Research investments work better.

    This Marketing Research All-Inclusive Self-Assessment enables You to be that person.

    All the tools you need to an in-depth Marketing Research Self-Assessment. Featuring 972 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Marketing Research improvements can be made.

    In using the questions you will be better able to:

    - diagnose Marketing Research projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices

    - implement evidence-based best practice strategies aligned with overall goals

    - integrate recent advances in Marketing Research and process design strategies into practice according to best practice guidelines

    Using a Self-Assessment tool known as the Marketing Research Scorecard, you will develop a clear picture of which Marketing Research areas need attention.

    Your purchase includes access details to the Marketing Research self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. You will receive the following contents with New and Updated specific criteria:

    - The latest quick edition of the book in PDF

    - The latest complete edition of the book in PDF, which criteria correspond to the criteria in...

    - The Self-Assessment Excel Dashboard

    - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation

    - In-depth and specific Marketing Research Checklists

    - Project management checklists and templates to assist with implementation

    INCLUDES LIFETIME SELF ASSESSMENT UPDATES

    Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

    LanguageEnglish
    Publisher5STARCooks
    Release dateJul 31, 2019
    ISBN9780655886174
    Marketing Research A Complete Guide - 2019 Edition

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      Book preview

      Marketing Research A Complete Guide - 2019 Edition - Gerardus Blokdyk

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