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How To Read a Sales Page (Part 2)

How To Read a Sales Page (Part 2)

FromDuped: The Dark Side of Online Business


How To Read a Sales Page (Part 2)

FromDuped: The Dark Side of Online Business

ratings:
Length:
56 minutes
Released:
Apr 15, 2024
Format:
Podcast episode

Description

Sales pages are designed to make us buy. But if the way they’re done is scammy or deceptive, should we really buy from them at all?  In part one of this two-part series on sales pages, we covered program promises, pain points, and the solution. But there’s way more you need to watch for, so in this episode, we’re digging into FAQs, bonus stacks and more. We discuss: Why long sales pages can leave you confused and worn out. How do you identify possible red flags when you read an about section? Key questions to keep in mind when you read testimonials.  Why FAQ sections devoted to overcoming money objections should give you pause. Value stacking: What is it, and why is the math used often complete BS? For detailed show notes and links to everything mentioned in this episode, please visit duped.online. For more Duped, including monthly bonus episodes, join the Patreon.
Released:
Apr 15, 2024
Format:
Podcast episode

Titles in the series (50)

If you’ve ever felt like you’ve been duped by a celebrity entrepreneur or coach, or watched with wonderment as people do downright dirty things to grow their business online, this is the show for you. When it comes to starting and growing a business online, there’s no denying the appeal of a flexible, freedom-filled life where you can make more money than you ever imagined. But behind the glossy images on Instagram and big promises, there’s a dark side. In Duped, your hosts Dr. Michelle Mazur and Maggie Patterson do a deep dive into everything that’s wrong with the online business world. From scammy life coaches to sleazy sales practices to cult and MLM style tactics we talk about all of it. You’ll learn what to watch for as a consumer so you can protect yourself from falling prey to these tricks and tactics.