Brain Hurt Scale = 2/10. Racing car driver, Marketing Week columnist, retail media expert and marketing director coach Colin Lewis joins us for the first episode of 2024.
While we were supposed to talk about retail media, this is one of those rare chances to tap into someone with a depth and breadth of experience that is rare. He's worked in multiple countries. Reinvented his specialty many times over. Put his money where his mouth is with his own businesses and worked for others. Big and small brands. Direct response and brand.
Colin oozes stoic wisdom in a discussion that everyone, from all angles within the industry can appreciate.
So get involved and start learning