28 min listen
5 Top Metrics that Matter for a Chief Revenue Officer
5 Top Metrics that Matter for a Chief Revenue Officer
ratings:
Length:
23 minutes
Released:
Jan 25, 2024
Format:
Podcast episode
Description
Top 5 Metrics for Chief Revenue Officers that own the entire customer journey, including Customer Acquisition, Customer Retention and Customer Expansion process.Dave "CAC" Kellogg and Ray "Growth" Rike discuss 5 of the top metrics for a Chief Revenue Officer in 2024 including:ARR "Actual vs Plan" - the keep your job metricPipeline Performance - Coverage & EfficiencyNet Revenue RetentionCAC RatioCLTV:CAC RatioKey context to this episode, is it discusses 5 of the top metrics for a true Chief Revenue Officer, not a SVP/VP Sales with the CRO title. CROs are responsible for revenue growth across every stage of the customer lifecycle, and is a financial steward of the company focused on increasing enterprise value by leading the strategy and the execution of all processes that result in efficient, profitable revenue growth.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Jan 25, 2024
Format:
Podcast episode
Titles in the series (39)
Advanced Customer Acquistion Cost (CAC) - SaaS Talk™ with the Metrics Brother by SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders