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    CAC Ratio - An Under Utilized SaaS Metric

    CAC Ratio - An Under Utilized SaaS Metric

    FromSaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders

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    CAC Ratio - An Under Utilized SaaS Metric

    FromSaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders

    ratings:
    Length:
    24 minutes
    Released:
    Apr 2, 2024
    Format:
    Podcast episode

    Description

    This is a replay of one of the most popular SaaS Talk episodes published in season #1. Dave "CAC" Kellogg and Ray "Growth" Rike dive deep into all things Customer Acquisition Cost (CAC) including the CAC Ratio.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
    Released:
    Apr 2, 2024
    Format:
    Podcast episode

    Titles in the series (40)

    SaaS Talk™ with the Metrics Brothers is hosted by Dave "CAC" Kellogg and Ray "Growth" Rike. SaaS Talk™ provides unique insights, strategies, tactics and the metrics to measure customer acquisition, customer retention and customer expansion success for B2B SaaS companies.Each 20-minute episode will cover a topic critical to profitable revenue growth chalked full of practical advice that can be introduced and applied in most B2B SaaS companies. A unique aspect of each episode is that Dave and Ray will include 2-3 questions submitted by listeners to previous SaaS Talk episodes.