In this week's Good Marketing Brief, Nhu and Noah discuss ... *Marketers: Get comfortable with the unexpected ?*Adapting to Gen Z's preference for group chats ?*The push-pull of media investments in 2024 ?*Get to know zero-click content ?*Smart social media strategies for conferences ?Read and subscribe to the Good Marketing Brief newsletter ? https://feathr.co/brief***Hosted by the brilliant team at Feathr (https://www.feathr.co/).Feathr is the nonprofit marketing platform designed to help mission and member-based organizations build purposeful connections with their community to grow impact with confidence. Special thanks to Feathr’s very own Max Anderson, who wrote and performed our theme song.