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364) Beyond Banking: Applying Philosophy in AI, Marketing, and Leadership

364) Beyond Banking: Applying Philosophy in AI, Marketing, and Leadership

FromBanking on Digital Growth


364) Beyond Banking: Applying Philosophy in AI, Marketing, and Leadership

FromBanking on Digital Growth

ratings:
Length:
40 minutes
Released:
Jan 9, 2024
Format:
Podcast episode

Description

Does the word "philosophy" take you back to a monotonous college lecture that was a struggle to sit through? Well, today's episode is set to change that perception. We're not just talking about philosophy in the abstract; we're diving into how its ancient wisdom, surprisingly practical and relevant, can revolutionize the way banks, credit unions, and FinTech companies operate and thrive in this age of AI.Nikos Ntirlis, RevOps Manager at Databox, brings a unique perspective on utilizing philosophical principles as a strategic asset. Together, we'll uncover how philosophical thinking can empower you as a leader to guide your team confidently through the complexities and challenges of today's turbulent financial landscapeJoin us we discuss:-Building reputation and trust through ethos, pathos, and logos. (7:24)-Long-term growth and measuring success in marketing. (14:23)-The importance of reflection and self-awareness in personal and professional growth. (33:48)You can find this episode and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here. 
Released:
Jan 9, 2024
Format:
Podcast episode

Titles in the series (100)

If you’re part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, proven ideas, and empowering inspiration as financial brand marketing and sales leaders, along with the leading digital marketing and sales technology firms, share their stories to help you maximize your digital growth potential here on Banking on Digital Growth.