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Running Product-Led Growth and Go-To-Market Motions During a Recession and Unlocking Career Growth with Holly Chen

Running Product-Led Growth and Go-To-Market Motions During a Recession and Unlocking Career Growth with Holly Chen

FromThe Long Game


Running Product-Led Growth and Go-To-Market Motions During a Recession and Unlocking Career Growth with Holly Chen

FromThe Long Game

ratings:
Length:
59 minutes
Released:
Feb 15, 2023
Format:
Podcast episode

Description

In today's fast-paced business environment, growth and success are essential for long-term survival. But what does it take to achieve business growth, and how can individuals and organizations stay ahead of the curve?In this episode, we are joined by Holly Chen, an experienced and enthusiastic business leader, to discuss individual and business growth in the ever-changing business environment. Holly Chen is an experienced business professional with a diverse range of skills and expertise. Holly serves as the Vice President of Marketing at Mosaic.tech, a Strategic Finance Platform that provides real-time financial analytics and planning to get teams from data to decision faster. She is also the Founder, CMO, and Growth Advisor at ExponentialX, and also the Founder, CEO, and Executive coach at Ceiling Breakers. She has also previously served in other companies including Loom, Google, Gucci, and Various, among others. Besides product development, customer engagement, and strategic planning, Holly is a passionate advocate for diversity and inclusion and has been actively involved in initiatives aimed at promoting greater representation and equity in the workplace. She has volunteered with several organizations focused on empowering underprivileged individuals and communities and has also spoken on panels and webinars on topics related to diversity, equity, and inclusion.In this episode, Holly shares her incredible testimony of how she has helped multiple companies expand their size and revenue. Curiosity and an unending desire to acquire new knowledge have been her underlying mantra in her personal career growth. She also shares the importance of proper framework in the growth of any company- a focus on the quality of the product is the easiest way to justify an increase in prices. TopicsManaging a proper work-life balance and work-life integrationSetting Milestones and Goals for personal and business growthExperimenting with New Products and RolesFocusing on the execution system and the productProduct and Growth FrameworksTransitioning from enterprise sales motion to a purely pure G productAllocating your Marketing BudgetThe truth about POS platformsExecutive coaching and its importanceShow LinksCheck out Ceiling Breakers and ExponentialXFollow Holly Chen on LinkedIn or TwitterConnect with Omniscient Digital on LinkedIn or TwitterPast guests on The Long Game podcast include: Morgan Brown (Shopify), Ryan Law (Animalz), Dan Shure (Evolving SEO), Kaleigh Moore (freelancer), Eric Siu (Clickflow), Peep Laja (CXL), Chelsea Castle (Chili Piper), Tracey Wallace (Klaviyo), Tim Soulo (Ahrefs), Ryan McReady (Reforge), and many more.Some interviews you might enjoy and learn from:Actionable Tips and Secrets to SEO Strategy with Dan Shure (Evolving SEO)Building Competitive Marketing Content with Sam Chapman (Aprimo)How to Build the Right Data Workflow with Blake Burch (Shipyard)Data-Driven Thought Leadership with Alicia Johnston (Sprout Social)Purpose-Driven Leadership & Building a Content Team with Ty Magnin (UiPath)Also, check out our Kitchen Side series where we take you behind the scenes to see how the sausage is made at our agency:Blue Ocean vs Red Ocean SEOShould You Hire Writers or Subject Matter Experts?How Do Growth and Content Overlap?Connect with Omniscient Digital on social:Twitter: @beomniscientLinkedin: Be OmniscientListen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/
Released:
Feb 15, 2023
Format:
Podcast episode

Titles in the series (100)

The Long Game shares personal and business success stories where long-term thinking triumphs. Join us for discussions about the frameworks, principles, and learnings that drive success in business.