Cash and Jordan sit down to tackle everything you need to know about the MOFIR strategy. Together, they discuss how businesses, particularly in creative and service industries, can adapt to changing market demands and client expectations. They also speak on the importance of understanding the audience, tailoring messages, how to choose marketing platforms, and the economics of offering value-driven proposals.  Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com  Show Notes:  [0:00] Introduction [0:30] Welcome back to The Millionaire Hairstylist with your host, Jordan Drake, and Cash Lawless  [1:10] Topic discussion: MOFIR’s… a.k.a Make Offer For Immediate Response   [5:00] Value of polling and surveying current clientele   [6:30] Strategies to get people in the door to keep coming back  [8:30] Key indicators to pay attention to in your business   [11:30] “If you offer the highest value at the most competitive price you will win.” [15:30] Join the www.MillionaireHairstylistPodcast.com community  [18:00] Choosing marketing platforms  [20:00] Lifetime customer value and offer dynamics   Connect with Us:   Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com