Cash and Jordan sit down with the rockstar owner of The Beige Label, Farhana Premji. Farhana shares her journey from being a solo stylist to becoming a successful entrepreneur, salon owner, and hairstylist influencer. She goes in-depth about creating a magnetic and customer-focused salon culture, and how to cultivate brand partnerships as a stylist. Farhana shares her experience growing her IG to 250K followers, what her non-negotiables are, and how she created her aesthetic as a stylist and business owner.  Guest Bio and Links: Farhana is an international hair and business/branding educator, salon owner, mentor, brand ambassador, and digital creator. Farhana Premji has gained mass exposure by the largest media platforms in the professional beauty world. Her seamless balayage colors, effortless haircut shapes, and consistent messaging on heart-centered business practices have been recognized by BehindTheChair, Modern Salon, Salon Magazine, BeautyLaunchpad, and ABA Canada, among others.  Listeners can learn more about Farhana at her website https://www.thebeigelabel.com/, and IG @xo.farhana.balayage Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com The Beige Label Salon  Show Notes:  [0:00] Introduction [1:00] Welcome back! Jordan introduces our guest, Farhana Premji to our listeners [2:45] Farhana’s journey into the beauty industry   [7:30] "My journey in hairstyling is a blend of embracing challenges and learning through experiences."  [11:20] Question: When did you start thinking about what you want your external aesthetic to look like, and where did that come into your journey?  [13:30] “I loved being so minimal that it was impactful. So minimal that it was memorable.”  [15:30] Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com  [23:00] Tips to learn how to be a magnetic likable person... Yes you can learn these traits     [28:45] Non-negotiables in Farhana’s salon owner    [32:30] Question: Do you break up through call or text?  [33:30] Getting fired and leveraging Instagram [36:30] Opening the first salon after starting over working in a garage   [43:00] Question: How do you know when it’s the right person, the wrong person or you? [43:45] “I've learned that it's never sometimes someone is right or wrong. I think it's sometimes seasons of their life could be right or wrong.”  [47:00] Question: How did you build such a large Instagram following and what has that done for you? And, what advice would you have for people who are trying to build a presence on social media? [53:00] Becoming a brand ambassador for Redkin  [58:00] How to align yourself with brand partnerships [1:00:00] Thoughts on doing free work  [1:04:00] Question: 2024 for Farhana… tell us about it    Connect with Us:   Instagram - The Millionaire Hairstylist - Cash Lawless - Jordan Drake Email - hello@themillionairehairstylist.com