"Link marketing to revenue" is much easier said than done - - - so, how can you work towards it? Listen to Ash and Flo discuss how you should break your measurement efforts into "phases" and progress from measuring cost and efforts to conversions, to business metrics. An episode for all of us who struggle with "measuring success!"
Voices, production, etc. by Ash and Flo.
Creative and design advice by @calmar.creativ
Into, outro voiceover by @iamthedakota
Music also by @iamthedakota

Pls. find the shownotes to this episode at unbillable-hrs.com!