Can Marketing "Even Out" The Workload?Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsShow Notes We often hear people say their marketing should “even out the workload,” but can it do that?There are peaks and valleys throughout the year. That’s just life.It’s hard to market to make a specific time busyMarketing lifts the peaks and the valleys, but it can easily lift the peaks higher and the valleys not quite as muchSCHEDULING can even out the workload, or fill in the slow timesScheduling long-time clients for the slow timesScheduling the next visit like a dentist doesCan you do time specific campaigns? State fair campaignBack-to-school campaignPre-trip inspections before summer and the holidaysHow To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com Facebook - facebook.com/shopmarketingpros Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros Questions/Ideas - podcast@shopmarketingpros.com Lagniappe (Books, Links, Other Podcasts, etc)Canva - Mood Boards