Ralph and Kasim reveal what’s in store for digital marketing in 2024. They talk about how paid media might collapse, how influencer marketing will dominate, and how branding and content creation will be crucial. They also explore the pros and cons of podcasting, and the impact of agency consolidation. Plus, they give you some handy tips and strategies to help you adapt and thrive in the changing digital marketing landscape and reach your company’s vision.Chapters:00:00:00 - 7 Astonishing Digital Marketing Predictions for 202400:01:06 - How to Use Bundling to Increase the Value of Your Content00:08:49 - Why Influencer Marketing Will Be More Effective and Popular in 202400:19:38 - How Podcasts Can Help You Build Trust and Authority with Your Audience00:25:13 - How Agency Consolidation Will Affect the Digital Marketing Industry00:26:48 - How to Protect Your Business from Unreliable or Insolvent Agencies00:28:33 - How to Deal with Technical Issues and Glitches on Your Podcast00:35:39 - Why Info Marketing Will Become Obsolete and What to Do Instead00:39:03 - Conclusion and Key TakeawaysLINKS AND RESOURCES:Register for T&C 2024It Finally HappenedIntroducing Creator Marketplace, Where Brands Can Discover Creators to Collaborate WithTier 11 JobsPerpetual Traffic on YouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Kasim on Twitter and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Free Audit