In this episode of the Coaches Compass, Mike discusses the importance of creating a resonant message that immediately connects with your audience. The problem many coaches face is they describe things in their own words. Instead of learning the language of their ideal clients. It's important to understand the way your clients think so you can speak to their core desires and help them solve their problems. There's a major distinction between the problems they think they have and the problems you think they have. This episode will help coaches refine and master their messaging.Get 20% off any product from Legion Athletics! Use code POPFAM at https://www.legionathletics.comCured Nutrition is offering 15% off their products site wide! Try their Serenity Gummies or CBN Oil here - https://www.curednutrition.com/?rfsn=6745101.eee1d3Want 20% off any Organifi product? This is an exclusive offer for Mind Over Macros listeners. Simply go to organifi.com/popfam and save 20% off any of their amazing products like green juice, red juice, or gold juice!Click here to take advantage of this offer!------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe FREE personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner