6 min listen
80 - Jewelry Marketing for a Post-COVID-19 Future
80 - Jewelry Marketing for a Post-COVID-19 Future
ratings:
Length:
19 minutes
Released:
May 18, 2020
Format:
Podcast episode
Description
Since late March, we’ve been doing a lot of thinking, reading, writing, and speaking about the COVID-19 pandemic and its impact on retail in general and the jewelry industry in particular. We’ve also spoken to many industry experts and have watched many webinars on the subject, in an effort to gain some clarity and better serve our clients. Now that businesses are slowly starting to reopen, and life is regaining at least some hints of normalcy, we’re trying to imagine the post-COVID-19 future. How will consumers’ shopping habits change, and how will jewelry brands need to position themselves in the marketplace to meet consumers’ needs and expectations? We’re certainly not holding the crystal ball, but we have a few ideas, which we’ll share in this episode. Check out the accompanying blog post here: https://joyjoya.com/2020/05/15/jewelry-marketing-for-a-post-covid-19-future/
Released:
May 18, 2020
Format:
Podcast episode
Titles in the series (100)
13 - What's "Owned Media" - and Why Should Your Jewelry Brand Care?: Most jewelry brands today are so focused on perfecting their Instagram profiles that they forget about some other forms of content marketing that can help them attract the best-fit customers in a natural way, without having to shout over the noise of... by Joy Joya Jewelry Marketing Podcast