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Secrets to Strategic and Sustainable Pricing with Sonia Daniels

Secrets to Strategic and Sustainable Pricing with Sonia Daniels

FromConfessions with Jess and Cindy


Secrets to Strategic and Sustainable Pricing with Sonia Daniels

FromConfessions with Jess and Cindy

ratings:
Length:
42 minutes
Released:
Dec 7, 2023
Format:
Podcast episode

Description

In this episode of "Confessions with Jess and Cindy," we're joined by Sonia Daniels, founder and CEO of S. Daniels Consulting, who has successfully grown her consulting business for nonprofit clients over six years. In this candid conversation, Sonia takes us through her unique business journey, starting as a side project and evolving into a full-time passion. We delve into the challenging decisions she's made, her strategies to supporting employees during maternity leave, and how she balances personal passions and business responsibilities. Stick around for Sonia's valuable insights on recognising team gaps, the importance of open communication, and the role of strategic pricing in the consulting world.Key Highlights:Embrace the evolution: Running a consulting business is not a job for the faint-hearted. It’s a road often marked with ups and downs; our guest, Sonia Daniels, can testify to this. Starting her consulting business as a side project, she gradually transitioned into making it her full-time occupation. The desire for autonomy and flexibility were her driving forces. Sonia’s confession shed light on her journey, highlighting the questioning and the reward of starting her business.Employee Support and Management: A central concern of growing a business is managing and supporting your team effectively. Sonia's intent to have a detailed and considerate plan for her employee's maternity leave underlines the importance of nurturing employee well-being for the success of the business.Strategic Pricing: Sonia's approach to pricing–charging market rates, being flexible for clients with limited budgets, and considering salaries and business expenses–provides a practical framework for consultants when setting their prices. It emphasizes the need to balance profitability, fairness, and business sustainability.The Importance of Networking and Client Relationships: Sonia attributes much of her success to referrals and word of mouth, treating clients like friends and family to ensure a positive experience. It underlines the value of building strong, authentic relationships with clients and maintaining an active network.Find Us Online:  https://www.confessionswithjessandcindy.comConnect with Sonia Daniels:Sonia Daniels (Linkedin): https://www.linkedin.com/in/soniadanielsSonia Daniels (Instagram): https://www.instagram.com/sdanielsconsulting/S. Daniels Consulting: https://www.sdanielsconsulting.com/Connect with Cindy:Cindy Wagman Coaching https://cindywagman.com The Good Partnership https://www.thegoodpartnership.comConnect with Jess: Out In the Boons: https://www.outintheboons.me Hosted on Acast. See acast.com/privacy for more information.
Released:
Dec 7, 2023
Format:
Podcast episode

Titles in the series (85)

Ever wish you could pull back the curtain and see how other nonprofit consultants run their businesses? Well, we’ve got you covered! Welcome to the Confessions podcast, hosted by Jess Campbell and Cindy Wagman. We are two former in-house nonprofit pros turned coaches and consultants to purpose driven organizations. In this podcast, we are giving you access to the business leaders who serve nonprofits as their clients - you know - the people who truly get it. No more gatekeeping, no more secrets - this podcast is going to give you an inside look at what running a successful nonprofit coaching and consulting business looks like. Basically, we’re asking people how much money they make, how they get paid and what has and hasn’t worked in their businesses.After building our own successful 6-figure nonprofit coaching and consulting businesses, we are on a mission to help other nonprofit coaches and consultants looking to start or scale their own businesses by pulling back the curtain. Whether you are still working inside a nonprofit and thinking of one day going out on your own or have been running your consulting business for years - you understand that working with nonprofits is just different. Listen in as sector leaders and other experts share their insights, their numbers, and the good, the bad and the ugly when it comes to building a nonprofit coaching or consulting business.  Hosted on Acast. See acast.com/privacy for more information.