Today on Let’s Talk About Brand, we talked to Rebekah Radice on branding with content. Rebekah is a former morning radio talk show host, but for the past twenty years, she's been training others on how to engage their audiences through digital marketing.She's the founder of Rebekah Radice Media and the co-founder of BRIL.LA, a digital marketing and consumer experience design firm that, as of this year, is working exclusively with cause-based organizations. She’s also the creator of the Authority Matrix and the performance method and author of the book Social Media Mastery: A Comprehensive Guide to Strategic Growth. This episode was broadcast as a livestream on September 18, 2020. It has been edited from its original format.***Follow Christine Gritmon on Twitter: @cgritmon and join her each Tuesday for the #ChatAboutBrand Twitter chatSubscribe to the Let's Talk About Brand Newsletter that goes out every Monday to ensure you don't miss a beat!Listen to Let's Talk About Brand on your favorite podcast platform!You can listen and subscribe to all of Adweek’s podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.