38 min listen
Video is Branding and Attraction Not Lead Generation with Krista Mashore
Video is Branding and Attraction Not Lead Generation with Krista Mashore
ratings:
Length:
31 minutes
Released:
May 22, 2021
Format:
Podcast episode
Description
To effectively use social media and video marketing to grow your brand you must use a different strategy than usual lead generation techniques. Dial in your strategy today as we break down the best steps you can use to take your brand to the next level. We’ll talk about all things social media and video content creation and what you can do to stay relevant and continue building your business.
Coach, author, trainer, speaker and broker Krista Mashore developed a highly successful real estate career before turning her attention to sharing the secrets to her success through her writing, coaching, speaking and training. Krista has sold just around 2,000 homes in her career and has been ranked in the Top 1% of real estate agents in the entire nation. Krista’s innovative approach flies in the face of conventional wisdom about how real estate agents, other Professionals, and all Business Owners should promote and market themselves.
This week on the podcast Krista joins me to teach about the importance of marketing your business by creating a brand for yourself through social media. She walks through the importance of making consistent content that will build a following while also building positive engagement. Tune in to learn more about the specific tips and tricks that Krista uses on her own social media accounts and how you can implement them to put social media on autopilot.
Three Things You’ll Learn in This Episode
Why social media is a necessity in the real estate business
Many people don’t truly understand the potential of social media as a reliable marketing tool. We’ll highlight the importance of social media marketing and explain how using your social media presence can influence your real estate business.
The importance of building a brand
Simply building a brand around your business can be the foundation to a great business. We talk about ways to improve your banding and why it isn’t as hard as people make it out to be.
Being authentic through content
Content is a very important aspect of social media, however not all content is good in promoting and growing your brand. We’ll prove the importance of being authentic and ways to feel more relatable to more people.
Connect with Krista
Learn more about Krista at kristamashore.com and connect with her on Instagram to continue the conversation.
Resources
Krista's Digital Domination Bootcamp
Browse Krista’s Books
Listen to Fired Up Podcast by Krista Mashore
Real Estate Marketing Dude
REMD on YouTube
Follow Us On TikTok
Coach, author, trainer, speaker and broker Krista Mashore developed a highly successful real estate career before turning her attention to sharing the secrets to her success through her writing, coaching, speaking and training. Krista has sold just around 2,000 homes in her career and has been ranked in the Top 1% of real estate agents in the entire nation. Krista’s innovative approach flies in the face of conventional wisdom about how real estate agents, other Professionals, and all Business Owners should promote and market themselves.
This week on the podcast Krista joins me to teach about the importance of marketing your business by creating a brand for yourself through social media. She walks through the importance of making consistent content that will build a following while also building positive engagement. Tune in to learn more about the specific tips and tricks that Krista uses on her own social media accounts and how you can implement them to put social media on autopilot.
Three Things You’ll Learn in This Episode
Why social media is a necessity in the real estate business
Many people don’t truly understand the potential of social media as a reliable marketing tool. We’ll highlight the importance of social media marketing and explain how using your social media presence can influence your real estate business.
The importance of building a brand
Simply building a brand around your business can be the foundation to a great business. We talk about ways to improve your banding and why it isn’t as hard as people make it out to be.
Being authentic through content
Content is a very important aspect of social media, however not all content is good in promoting and growing your brand. We’ll prove the importance of being authentic and ways to feel more relatable to more people.
Connect with Krista
Learn more about Krista at kristamashore.com and connect with her on Instagram to continue the conversation.
Resources
Krista's Digital Domination Bootcamp
Browse Krista’s Books
Listen to Fired Up Podcast by Krista Mashore
Real Estate Marketing Dude
REMD on YouTube
Follow Us On TikTok
Released:
May 22, 2021
Format:
Podcast episode
Titles in the series (100)
Marketing Through Customer Service with Lars Hedenborg: The way to do business is to serve your clients at a high level. Let them talk about you. Let them tell your story, and just create content around the wins you re getting for your clients. Are you investing thousands of dollars in portal leads? by Real Estate Marketing Dude