In this episode you’ll learn: • A recap on identifying a retreat versus an event • What is the marketing cycle if planning an event {and why you should give your clients the opportunity to purchase the next one} • What is an affiliate and the importance of having a strong affiliate network • How to provide a content calendar to you affiliates • Strategies for tracking your sales • What is the marketing cycle if planning a retreat {and some tips and tricks when using video in it} • And more! LINKS: Get the Growth Book now! http://www.lisekuecker.com/growthbook https://www.infusionsoft.com/ https://www.samcart.com/