Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

Bridget Poetker (Loop & Tie) on Content Hot Takes and the Transition from Content to Growth

Bridget Poetker (Loop & Tie) on Content Hot Takes and the Transition from Content to Growth

FromThe Long Game


Bridget Poetker (Loop & Tie) on Content Hot Takes and the Transition from Content to Growth

FromThe Long Game

ratings:
Length:
70 minutes
Released:
Jun 16, 2023
Format:
Podcast episode

Description

Are you struggling to balance your work and personal life? Do you find it difficult to set boundaries while working from home?In this podcast episode, our co-founder, Alex Birkett, is joined by Bridget Poetker, Director of Growth at Loop & Tie. She also co-hosted a pod called Self Control & Cheese to help 20-somethings in b2b tech navigate their personal and professional lives. Alex and Bridget reflect on their early twenties and ambitious mindsets but acknowledge the importance of balance as they have progressed in their careers. They emphasize the value of structure, setting expectations, and planning ahead. They also discuss the challenges of working remotely and the need to consciously take breaks and rest in order to be more productive.They also touch on the importance of company culture and ask tough questions during job interviews to determine if it aligns with the candidate's needs. They suggest that interviews should be a two-way street, with the candidate also interviewing the company to ensure a mutual fit.Overall, this episode provides valuable insights and advice for anyone struggling to balance their work and personal life. So take a break from the constant consumption of content and give this episode a listen!TopicsSmall vs Big StartupsExpectations of a Role Importance of Brand Building a Brand StrategySEO Content Quality Capturing DemandContent Creation at G2Content Quality vs Quantity Work Smarter, Not Harder Brand-Centric MarketingPodcast Experience Consuming Content and Depression Simplicity in Marketing Productivity Paradox Work-Life BalanceFeedback and Autonomy Success TheaterShow LinksVisit Loop & TieConnect with Bridget Poetker on LinkedIn, and TwitterConnect with Alex Birkett on LinkedIn and TwitterConnect with Omniscient Digital on LinkedIn or TwitterPast guests on The Long Game podcast include: Morgan Brown (Shopify), Ryan Law (Animalz), Dan Shure (Evolving SEO), Kaleigh Moore (freelancer), Eric Siu (Clickflow), Peep Laja (CXL), Chelsea Castle (Chili Piper), Tracey Wallace (Klaviyo), Tim Soulo (Ahrefs), Ryan McReady (Reforge), and many more.Some interviews you might enjoy and learn from:Actionable Tips and Secrets to SEO Strategy with Dan Shure (Evolving SEO)Building Competitive Marketing Content with Sam Chapman (Aprimo)How to Build the Right Data Workflow with Blake Burch (Shipyard)Data-Driven Thought Leadership with Alicia Johnston (Sprout Social)Purpose-Driven Leadership & Building a Content Team with Ty Magnin (UiPath)Also, check out our Kitchen Side series where we take you behind the scenes to see how the sausage is made at our agency:Blue Ocean vs Red Ocean SEOShould You Hire Writers or Subject Matter Experts?How Do Growth and Content Overlap?Connect with Omniscient Digital on social:Twitter: @beomniscientLinkedin: Be OmniscientListen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/
Released:
Jun 16, 2023
Format:
Podcast episode

Titles in the series (100)

The Long Game shares personal and business success stories where long-term thinking triumphs. Join us for discussions about the frameworks, principles, and learnings that drive success in business.