In this episode, Steve Fretzin and Dave Zumpano discuss:Knowing before you no. Distinguishing yourself in what you can do for the client, beyond the typical answer. Systems as a key fundamental of your business. Measuring everything you do, and doing that purposefully.  Key Takeaways:Success comes by not stopping at the first “no.”Money is a byproduct of the value you create. If you create value, the money will come. Do something you love that has impact for others. If you can’t measure it, you can’t manage it. You need to know what you’re doing with your systems, your processes, your marketing, and your business development.  "Emotion doesn't pay the bills, what pays the bills is understanding your marketing, understanding what happened in the process, so that you can get good information and know how to make it better for them, as well as you, as you go forward." —  Dave Zumpano Connect with Dave Zumpano:  Website: https://eplawcenter.com/ & https://www.lawyerswithpurpose.com/  & https://guidr.legal/Email: dzumpano@eplawcenter.com & info@lawyerswithpurpose.comYouTube: https://www.youtube.com/user/LawyersWithPurpose3LinkedIn: https://www.linkedin.com/in/david-zumpano-a0208119a/Twitter: https://twitter.com/LawyersWPurposeFacebook: https://www.facebook.com/LawyersWithPurpose Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: The Ambitious Attorney: Your Guide to Doubling or Even Tripling Your Book of Business and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911  Show notes by Podcastologist Chelsea Taylor-Sturkie Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.