Social media platforms have expanded its ecosystem from community building into a new resource for discovering and interacting with new brands.In this episode of unEDITED, we welcome Michelle Capp, Head of UK Retail Fashion at Facebook, to offer her tips on how to effectively utilize Instagram and Facebook's shopping feature to drive more sales. Sign up to our weekly Insider Briefing to get the latest industry news and exclusive market analysis here.  It would make our day if you could rate, review, or subscribe to us! You can get in touch at unedited@edited.com or tweet us at EDITED_HQ