"Share an open book calculation on the innovation and how it can be beneficial to the buyer’s organization; a simple cost-benefit analysis will help greatly." - Mark Schenkius in today's Tip 888 Why buyers don’t like innovations? Join the conversation at DailySales.Tips/888 and go get a copy of his book! Have feedback? Want to share a sales tip? Call or text the Sales Success Hotline: 512-777-1442 or Email: scott@top1.fm